Services
Client profile
SCM offers its services to the following clients:
• Sports industry and/or industry that offers sports related products
• Industry that offers sports specific PPE (Personal Protection Equipment)
• Sports retailers (e.g. sales organisations, retail businesses)
• Sports organisations (e.g. sports associations, sports clubs)
• Universities, colleges, universities of applied sciences
• Private educational institutions
• Athletes
SCM offers the following services:
• Issue-specific elaboration/literature analysis as a source for the planning, the direction and the arrangement of research projects
• Elaboration and organization of surveys with regard to a target-oriented market research
• Elaboration, planning and evaluation of test protocols as well as support in the organization and realization of research projects and/or research studies
Subject studies (field and laboratory studies)
Material studies
• Search for appropriate institutions for the realization of research projects with defined objectives (networking)
- Consulting in the following areas:
- New product ideas and innovations
- Product development (considering functionality as well as design aspects)
- Operational and strategic marketing aspects
- Product evaluation (e.g. field and laboratory tests, material tests)
- Elaboration of test protocols as well as questionnaires for subjective product evaluations (e.g. athlete’s opinion)
- Consulting in order to optimize existing test protocols and questionnaires
- Support in the organization and realization regarding product evaluation and test procedures
- Search for appropriate institutions for the realization of field and laboratory tests as well as material tests (networking)
Issue-specific – customer-specific – target-group-specific - motivating
• Presentations
• Lectures
• Seminars
• Workshops
• Product and retail training (including sales promotion)
• In-house further education
